Humanoid Robots for Retail

Not the robot.
The intelligence
behind it.

We build the operating system that trains, deploys, and scales humanoid robots in physical retail in the EU. Hardware is converging. The software layer is what wins.

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€3.4T+
Total EU retail market
€32K
Avg. annual employer cost per shelf worker (EU)
0
Humanoid robots in EU retail — yet
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Platform Play · Digital Twin · 3D Product Database · Sim-to-Real Training · Local AI Store Brain · HRI Safety Lab · RaaS Revenue Model · NVIDIA Isaac · Multi-Vendor Agnostic · Platform Play · Digital Twin · 3D Product Database · Sim-to-Real Training · Local AI Store Brain · HRI Safety Lab · RaaS Revenue Model · NVIDIA Isaac · Multi-Vendor Agnostic ·
01 — The Problem

Retail has three unsolved
structural problems.

01
Labour Shortage

Demographics will shrink the EU labour pool by roughly 1 million potential workers every year. Night-shift shelf replenishment is one of the hardest retail roles to fill — and the demographic pressure is structural, it will not reverse.

1M/yr
Fewer potential workers entering the EU labour pool each year
02
Empty Shelves

Industry average out-of-stock rate is 8%. Physical inventory accuracy sits at just 63–65% while the product is physically in the back room. Lost sales, frustrated customers, manual root-cause analysis.

8%
Average out-of-stock rate, EU retail
03
Shelf Life Waste

More than €30 million of food is binned in EU stores every single day — poor rotation logic, inconsistent shelf checks, no real-time expiry visibility. By 31 December 2030, EU member states must cut per-capita food waste 30% across retail, food service and households combined.

€30M
Food binned daily across EU stores
The Convergence Moment

For the first time, three forces meet simultaneously: humanoid hardware reaching commercial readiness, the deepest labour shortage in decades, and AI/computer vision mature enough for real-time retail operations. The window is now.

2026
Strategic inflection year
02 — Our Solution

We are not a
robot company.
We build the brain.

Like Android operating different manufacturers' phones, Roboshelf AI runs any humanoid robot in any retail store — training it, deploying it, and managing its entire operation.

Platform Narrative
"Hardware commoditises. Software and data compound. We are building the intelligence layer — the training platform and operating system that makes humanoid robots viable in retail."
Digital Twin of Every Store
Centimetre-accurate 3D model of the store layout, planogram, and product database — the robot's map before it takes a single step.
3D Product Database
Per SKU: the correct grasp technique and the position of the expiry date on the packaging — a crisp packet, a yoghurt pot and a cardboard box each need a different handling.
Sim-to-Real Robot Training
Robots learn in simulated replicas of real stores — millions of cycles of shelf-picking and replenishment before any physical deployment.
Local AI "Store Brain" Server
An on-premises GPU server for each store — offline-capable, GDPR-compliant, running CV models for out-of-stock detection, planogram compliance, and expiry tracking.
HRI Safety Lab
Certified human-robot interaction protocols — ensuring staff and customers interact safely with autonomous systems in live retail environments.
Roboshelf AI Stack
Fleet Management + Tele-assist
Operations Layer
CV Models: OOS · Planogram · Expiry
Intelligence Layer
Local AI Inference Server
Edge Layer
Digital Twin + 3D Product DB
Knowledge Layer
Sim-to-Real Training Engine
Training Layer
Same Stack — Pipeline Runs On 3 Makers
Unitree G1 · 80% ✓ Booster T1 · 86% ✓ Fourier GR1T1 · 20% · tuning 1X NEO · planned Figure · planned
RaaS Revenue Model
We charge for the layer, not the robot — store onboarding fee · monthly per-robot software subscription · stack licensing to OEMs
03 — Market Opportunity

A €3.4T addressable market.
Zero humanoid robots
operating today.

Total Retail Market
€3.4T+
Total addressable retail market across the EU's 27 member states — the largest single market in the world for physical retail operations and Roboshelf AI's full target geography.
Labour Cost Pressure
€32K
Average annual employer cost per shelf worker across the EU. Wage growth is accelerating across all member states, while labour shortage in retail has reached structural levels.
Retail Robotics Market
€70B
Global retail robotics market projected by 2035, growing at 22% CAGR. The EU is currently an untapped white space — the first-mover advantage on the continent is significant.
Annual Retail Market by Country in the EU
Germany
~€650B
France
~€500B
Italy
~€350B
Spain
~€280B
Netherlands
~€180B
Poland
~€120B
Belgium
~€100B
Retail Employees
29M+
Across the EU's 27 member states
Avg. Annual Hours
1,650h
Per retail worker (industry avg.)
Humanoid Robots in EU
0
Operating in retail today
04 — Go-to-Market Roadmap

Four phases.
From simulation
to scale.

01
Phase One
Simulation Training
  • Sim-to-real robot training
  • NVIDIA Isaac integration
  • Multi-scenario retail tasks
  • CV model training at scale
02
Phase Two
HRI Safety Lab + Digital Twin
  • Build certified HRI protocol
  • 3D digital twin of first pilot store
  • 3D product database creation
  • EU grant funding activation
03
Phase Three
Night-Shift Pilot
  • 1–3 live store deployment
  • Night-shift & backroom ops
  • Safety validation completed
  • KPI measurement: OOS, labour hrs
04
Phase Four
RaaS Scale
  • Multi-store rollout
  • Multi-vendor humanoid fleet
  • Pan-European expansion
  • Platform licensing model
05 — Why Roboshelf AI

No vapourware.
No hype.
Just infrastructure
that works.

Hardware Agnostic

We don't bet on one robot manufacturer. The same model and recipe has been retrained on three manufacturers' humanoids in simulation — Unitree (80%) and Booster Robotics (86%) clear the bar, Fourier Intelligence is still in tuning (20%). The platform is the moat, not the metal. When the hardware market consolidates, we win either way.

Data Compounds

A hard-to-replicate asset base: a 3D product database with grasp parameters per SKU, and safety compliance every humanoid needs before it can enter an EU store. Together they are what no robot manufacturer delivers — a store-ready system.

EU-Native Advantage

AI infrastructure built on European soil sits inside the EU's tech sovereignty priority — a structural tailwind across innovation funding, retail partnerships, and policy alignment. GDPR compliance is native to our stack, not retrofitted. We operate in the same market as our customers.

06 — Training Progress

Milestone 2 complete.
80% push-task
success rate.

UnifoLM-VLA-0 fine-tuned on 1,000 scripted-expert demonstrations of a push task — moving an object into a target zone. Evaluated over 50 independent MuJoCo simulation episodes. Achieved 80% task success rate — 10× improvement over the v1 baseline in a single iteration cycle, at €0 infrastructure cost. The same model and recipe — unchanged — was then retrained on two further manufacturers' humanoids: a Booster Robotics T1 (86%, beating the G1) and a Fourier GR1T1 (full pipeline runs, policy still tuning at 20%). Two of three manufacturers clear the acceptance bar so far — the platform is not tied to one robot. This is one manipulation primitive, not full shelf restocking — grasping and physical transfer come next.

Push-Task Success Rate
80%
40 / 50 episodes — MuJoCo sim, F3 eval set
Improvement
10×
from v1 (8% SR) to v2 (80%)
Training Demos
1K
scripted-expert episodes
Infrastructure Cost
0
personal laptop + Kaggle T4
Success Rate Progression
v1 vs v2 · Task SR%
10× jump in a single iteration — scaling law confirmed
v1 baseline
v2 accepted
Episode-by-Episode Results
50 Episodes · F3 Eval Set
Each bar = one episode — green success, red fail (40/50 = 80%)
Success (40)
Failed (10)
Milestones 1 & 2 — Progress
v1 Baseline
8% SR — robot reaches but fails to push
1,000 Demos
Human demonstrations collected via scripted expert
VLA Fine-tune
UnifoLM-VLA-0 · 10K steps · LoRA r=32 · Kaggle T4
Milestone 2 ✓
80% SR — 40/50 episodes, €0 cost, 3 weeks
Milestone 2 complete
Milestone 3 — Physical Deployment
Connect real robot arm with simulated AI. Compare 3 AI models (A/B/C test). Approach first retail partner for demo.
07 — Team

Current team.
Two critical roles
unlocked by the seed round.

The pre-seed round is aimed at hiring a robotics engineer and AI training expert to build Milestone 3.

Role filled
Founder · PM · Virtual Robot Incubator
  • Vision development
  • Development roadmap
  • Simulation training coordination
Team member
Safety / HRI Engineer
  • ISO 13482 compliance
  • EU Machinery Regulation
  • Retail-specific profiles · CE
Team member
Commercial Expert
  • Retail partner relations
  • Pilot negotiations
  • Business model validation
Team member
Communications & Marketing
  • Brand · Investor communications
  • Website · Content · PR
Team member
Placement Specialist
  • Planogram design
  • Product placement
  • Shelf system optimisation · Retail ops
Ready to put a Roboshelf AI
in your first store?
View Solution